Installer Area > Introduction
Why Join?
   
         

Have a look at the ten reasons why you should join James Harcourt:

Reason 1 – Changing Market place
Industry experts are predicting that by 2006 a third of the replacement window market will disappear, simply because of the maturity of the market – most consumers have had the windows replaced already.

You are still busy, then great – maybe you don’t need to join, at the moment the industry is enjoying a massive growth in conservatories – but how busy would you be with out conservatories?

With this market threat looming in the future, you need to protect your business now, James Harcourt is an option for you to do that.

Reason 2 – Need To Be Different
The market is changing, consumers are changing the way that they buy our home improvement products. Tried and trusted methods of lead generation are no longer working.

The recent trading standards survey identfied that out of 9,000 consumers surveyed, 95.7% did not want business’s knocking their door trying to sell home improvement products.
The internet is becoming a major influence on the way people buy products. Consumers are researching and gathering as much information as possible on a companies products and services before they make contact.

Recent figures published by the Office of National Statistics identified that almost half of UK homes has got access to the internet, compared with just 9% in 1998.

Consumers do not want the telephone calls, the hard sell tactics, big unbelievable discounts and poor quality installations. They are more interested in a professional sales approach and being advised on what is best for their property.

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